Social Media. Tik Tok / Instagram / Facebook. London / Hybrid. £45,000+ Package

Ecom Talent is proudly partnering with a scaling wellness and beauty brand which is currently experiencing significant growth across all channels (D2C / Amazon / 3rd Party).

Reporting to the Marketing Director, you’ll be social media-obsessed with your finger closely on the pulse of the wellness and beauty sector in social spaces and emerging digital trends. You will be responsible for developing and delivering strategies and tactics in Organic and Earned media.

You’re a disruptor and not afraid to be brave and push the boundaries. You will be focused on brand awareness, follower growth, and engagement, building communities and creating hype on all social channels whilst keeping up to date with the current trends. You will be a key player in driving forward the new brand mission to customers, helping develop organic and earned social media tactics to drive awareness and sales from socials.

Role Responsibilities:

• Utilise your knowledge of key social platforms and develop relationships with their account management teams, including but not limited to, Instagram, TikTok, Facebook, Pinterest, YouTube, LinkedIn, and Twitter;
• Work closely with the Marketing Director to develop and deliver the brands’ social media strategy and tactics; setting KPIs relevant to each channel against brand and commercial objectives, such as increasing following and engagement metrics;
• Take full responsibility for managing all posts, expressing company’s views in the most creative way and managing community online to build a strong & loyal following;
• Sources and implements commercial-driven brand collaborations for influencer partnerships, promotions and giveaways;
• Analyses trends in customer interactions, developments in social media, digital technologies and competition to plan our campaigns and achieve the maximum ROI;
• Champion the social agenda through a deep understanding of the social media landscape and experience managing social media comms for like-minded brands;
• Support the wider team on delivering against Brand goals, including supporting cross-functional projects outside of the immediate remit;
• Manage the social media schedule including posts, stories, live content;
• Collaborate with the wider team to source and manage content collaborators to create bespoke assets for channels;
• Work closely with the Head of Customer Experience to monitor feedback across our social channels, and advise on the best response in the brand's tone of voice.

• Development and execution of Earned Media (Influencer / Creator / Ambassador / Sponsor) strategies and campaigns;

About You:

• Deep understanding of the social media landscape, various platforms and trends within the industry;

• You have sound knowledge of all social channels - especially Tik Tok

• Strong project and campaign management skills with an analytical approach to key metrics;

• Creative thinker who is passionate about developing new and engage social ideas;

• Collaborative attitude with the ability to develop strong working relationships with key business functions and 3rd party influencer / partners;

• Flexible and enjoy working in a high pace, fast moving and changing environment

If the above resonates with you and you would like to discuss further, get in touch for a confidential discussion and register your interest.